MG Motor UK are one of the fastest growing motoring brands in the UK. To support this growth, the company wanted to introduce a tightly controlled affinity scheme for select audiences such as the NHS, local government and the armed forces.
Working closely with the management team, VPS provided MG with a secure and fully trackable system that allows for real-time monitoring of the scheme, on-the-fly price adjustments and provision of capped sales by individuals to their friends and family.
With VPS’ customer service teams managing the day-to-day operations of the scheme and authorising each sale, MG’s retailers are now better able to fully manage their sales pipeline from initial order to completed delivery.
The result? Initial targets being exceeded, paving a strong future for the MG/VPS relationship.
To find out how we might be able to do similar for your company, please call us on 01508 579824.