Bespoke Niche Sales Solutions
Mastering Niche Sales Channels
When it comes to niche vehicle sales programmes, one size doesn’t fit all. That’s why VPS specialises in creating bespoke software solutions and consultancy services tailored to the unique needs of specific sectors and audiences. Whether it’s supporting Blue Light programmes, developing Affinity platforms for publishers, or enabling membership schemes for retailers, VPS combines cutting-edge technology with expert guidance to unlock new sales opportunities.
Blue Light Programmes: Serving Those Who Serve
For emergency services, fleet management often requires unique vehicle configurations and specialist requirements. VPS delivers platforms that seamlessly manage these complexities, providing manufacturers with a system to coordinate and optimise vehicle conversions for police, fire, and ambulance services.
From facilitating precise vehicle specifications to streamlining order management and communicating with all stakeholders, our Blue Light solutions allow OEMs to focus on delivering the best vehicles to those on the front lines, all while maintaining operational efficiency and accuracy.
Membership Programmes: Unlocking Retailer Reach
Large retailers with expansive member databases are increasingly seeking ways to extend their value propositions. VPS empowers these organisations with bespoke Affinity platforms that allow them to offer exclusive vehicle discounts to their members.
This not only unlocks an entirely new revenue stream for the retailer but also gives manufacturers access to a captive audience of potential buyers. With VPS’s fully customisable and secure platforms, these schemes are easy to way to further engage with key audiences, driving results with minimal effort.
Beyond Software: Expert Consultancy
At VPS, we don’t just deliver the tools—we guide you every step of the way. Our consultancy services help manufacturers and organisations navigate the intricacies of developing niche sales programmes. From identifying the right audience to structuring schemes for maximum impact, VPS provides strategic advice to ensure every project achieves its full potential.
This comprehensive approach ensures that your niche sales programme isn’t just functional—it’s a powerful channel for growth and brand loyalty.
Publisher Partnerships: Driving Engagement
In collaboration with publishers like the Haymarket and Autovia, VPS have successfully developed new car buying programmes and platforms enabling manufacturers to engage with loyal readers. By offering targeted vehicle deals to niche audiences, publishers create added value for their customers while helping brands tap into well-defined and engaged consumer bases.
These platforms are more than just a sales tool—they’re a way to build trust and loyalty with audiences who expect tailored, premium experiences.
Key Features of Our Bespoke Solutions
Our platforms are designed to handle the complexities of niche vehicle sales, ensuring seamless operation for both manufacturers and customers.
For Customers:
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Secure access to exclusive offers
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Dynamic vehicle configurators and finance calculators
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User-friendly comparison tools and virtual showrooms
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Convenient lead distribution to chosen dealers
For Manufacturers:
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Full integration into existing systems
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Custom branding for every programme
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Real-time pricing updates and order management
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Detailed analytics and reporting for optimisation
Support and Security:
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End-to-end telephone and online support
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GDPR-compliant data handling and full encryption
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Ongoing updates to pricing, offers, and eligibility criteria
Why Choose VPS?
With over two decades of experience, VPS has the expertise to create bespoke solutions that drive results. Our platforms combine innovation, flexibility, and security, ensuring they align perfectly with your brand while delivering exceptional customer experiences.
By partnering with VPS, clients can confidently explore new sales channels, tap into niche audiences, and create lasting customer relationships—all without the usual complexity.